Nice to meet you.

Originating from a fifth-generation Montana ranch, I have a real connection to the agriculture industry.  Knowing exactly what it means to be a part of the industry that feeds the world is what drives me to excel in my role as an ag communicator.  

Our industry is quite literally the definition of “sustainable” and can easily meet the ever-changing and growing demands of our consumer. But I believe we fail to show the consumer that - and that is where thoughtful, careful, and purposeful communications come in to play. Whether it be through photography, writing, social media, or design, I strive to share the story of agriculture on a day to day basis.

Flipping through Western Ag Reporter archives at my previous career as editor, I came across a quote, “I don’t worry about the past, except to learn from it.  I love today, but I’m excited about tomorrow!” Pat Goggins said.  

I am excited for the future of our industry.  It can be easy to get caught up in the doom and gloom of the news, in fact, it can be down-right scary when your livelihood is so volatile.  My Grandpa once said, “they might have to get hungry before they figure it out”.  He wasn’t wrong, the world needs this industry to survive.  But, that is good news!

We have trusted leaders that are fighting for agriculture every day, new generations following in the footsteps of their parents whom are gaining a love for the lifestyle, and committed, hard-working folks that won’t quit in the face of opposition.  I am  confident in our future and look forward to playing my part through my role as a multimedia journalist.